Three steps to successful selling overseas

Helping businesses to explore overseas markets and export goods and services across continents has been part of the Chamber of Commerce agenda for many years, and is a role that Inverness Chamber takes very seriously!

What we didn't know when we started was that there was more to exporting than making sure you send the right paperwork with your stuffed puffins, or ensuring your freight forwarder can get your goods to Mars on time.

When it comes to exploring new markets International Consultant, Ewan Ramsay, has dabbled more than a little, and would be the first to tell you that whilst the world is small, our outlook simply cannot be. Exporting and collaborating helps us generate new ideas, new opportunities and increases productivity and innovation - all things to be celebrated in a thriving business. What’s more, in a post-Brexit world, the opportunity to work with alternative unexplored markets outside the EU could be the boost UK businesses have been seeking for decades.

Our current series of seminars titled ‘Three Steps to Successful Selling Overseas’ are designed for businesses who have never considered doing business overseas as an opportunity or have limited experience of selling to international markets. We’ve found that if you have a good knowledge of selling your business overseas, there is a plethora of advice out there to help you identify opportunities or maximise your sales but we’ve decided to go back to the very beginning and offer practical advice on why to trade internationally, and how to go about it.

The roadshow kicked off in Inverness on the 25th September, supported by Highlands & Islands Enterprise and will be taking place at venues across the Highlands of Scotland, from Shetland to Argyll and most stops in between. On 28th November we will be running the event at Lerwick Hotel in Shetland and on the 30th of November we will be in Horizon Scotland, Forres in Moray . 

As part of the global Chamber network, Inverness Chamber works with, and complements the support available from Highlands and Islands Enterprise, Scottish Development International, and Enterprise Europe.  Offering case studies and market access information, we hope these events will help business understand the help that is out there, so if you want to find out more about exporting, or are ambitious about introducing your brand to new markets in 2017/18 book now and discover three steps to successful selling overseas.